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A commercial and strategic research professional, Emma has 20 years’ experience in insight and strategy spanning both qualitative and quantitative research in Australia, New Zealand, and the UK. Emma was most recently the Director of Research and Consumer Analytics for The Walt Disney Company, where she successfully led a team of researchers and analysts providing insight across all areas of the AUNZ business, including unlocking business challenges, tracking the health of a deep portfolio of brands, exploring the potential of new product opportunities, and tracking customer engagement and interaction with digital platforms.
Emma is focused on using the right methodologies to ensure the business and marketing objectives are met. Bringing her client-side experience to the table, she can unlock insights that drive commercial success. Emma has experience working across a wide range of research projects, and across a broad client base including Nestle, Coca-Cola, Dairy Farmers, McDonald’s, The ABC, Kellogg’s, KCOM, SSL International, Johnson & Johnson, Virgin Money, and Unilever.