Insights Exchange Founder and CEO Nichola Quail was interviewed on Ch 7 on the recent findings in our 2024 Consumer Trends Report showing that cost of living crisis is not going anywhere this year and Australians are feeling the pressure and increasingly taking up a second job or 'side hustle'.
Study Says Aussies No Longer
Relate To "Aussie Family" Ad
Stereotypes, As Cost of Living Bites
Australians no longer
relate to ‘Aussie family’ advertising
stereotypes as housing crisis bites
Australians no longer
relate to “Aussie family” advertising
stereotypes
Nichola Quail CEO & Founder of Insights
Exchange has been studying demographics
and behaviour trends for over two decades.
Insights Exchange has a network of over 35+ researchers globally including Australia, USA, UK and South East Asia. Our tech-driven approach and partnerships with fast-growth global research technology companies empower us to provide impactful market insights to businesses globally.