One project we particularly enjoyed was to understand the Outdoor Adventure consumer market in the USA and Canada. The insights will enable NZTE customers to fine-tune their market entry, maximize their marketing efforts and targeting consumers on the most effective media channels/platforms.
For more detailed insights on US outdoor adventure consumers and their perceptions of New Zealand brands, download the full qualitative research report – US Research Report – Biking and outdoor adventure retail.
Join NZTE or reach out to your NZTE customer manager for more information.
