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We clearly understood our client’s needs and determined the most cost-effective solution to suit their early-stage business budget and still provide answers to their key business questions. The research programme involved a 5 minute nationwide online survey of trainers / tutors and customers, i.e. those open to personal training, tutoring, 1:1 coaching. We made sure to include in the responses a spread of lifestage, ages, locations and type of service required.
Insights Exchange delivered a detailed report covering: