Contact
Let’s get this conversation started. Tell us a bit about yourself and
we’ll get in touch as soon as we can
case study
Research Objectives
Lentune wanted to better understand their market sizing and product market fit including:
Insights Exchange Approach
To best determine the Total Addressable Market (TAM), Serviceable Available Market (SAM) and Serviceable Obtainable Market (SOM), Insights Exchange decided on a 2 -stage approach for the market research.
The first phase focused on a secondary research study to analyse the current Australian market and category. This was followed by a 5 minute online survey of n=100 owner/operators or decision makers in the construction industry including Commercial, Residential and Commercial Trade representatives.
Outputs
Key findings included:
Sign up for the latest news and updates from the team at Insights Exchange
Welcome to the Insights Exchange scheduling page.
Please follow the instructions to book a call.
I look forward to speaking with you soon!
Let’s get this conversation started. Tell us a bit about yourself and
we’ll get in touch as soon as we can